Please take a moment to help my kids with their science fair project on #mindfulness @themindfulnessapp

—- On behalf of Chloe (12) and Parker (9)—-

Deadline : Tuesday January 23, 2018

We live in a busy world with emails and texts, social media, work, trying to get the family fed, homework done you probably feel stressed out on a daily basis. The idea of becoming addicted to technology and in particular social media has become an issue in the news that even early Facebook creators are now publicly talking about.

Did you know there is a simple habit you can use to naturally calm yourself down and appreciate life a bit more.

It’s called mindfulness.

As our elementary school science experiment, we developed the following question and hypothesis:Does more or less mindfulness make you feel better? Hypothesis: Parker and I think practicing mindfulness for longer periods of time will help people’s overall health.

Mindfulness is the practice of purposefully focusing all of your attention on the current moment, and accepting it without judgment. This is a great place to start if you are looking for the key element in happiness.

Done correctly, mindfulness will allow you to decrease your stress and anxiety, minimize the amount of time that you spend feeling overwhelmed, and help you appreciate each small moment as it happens.

—- My Brother and I could use your help—-

We are going to track participants over a two week period and we’d like to hear how practicing mindfulness at different levels (3, 5 and 15 minutes) affects how you feel.

If you agree to help with our project, we’d ask you to download and use the FREE app MINDFULNESS (Google and Apple).
APPLE: https://itunes.apple.com/…/app/the-mindfulness…/id417071430…
GOOGLE: https://play.google.com/store/apps/details…

We will email you reminders to log how you feel on our website 8 times over 2 weeks from January 24 th to February.

If you are interested in signing up for our experiment, please enter your information below and we will send you the instructions. Deadline is end of day, January 23rd.

For questions, please email our Dad at petedeutschman@gmail.com

https://goo.gl/forms/0V8G29XONJuenCfg1

@ces with the team talking connected content

Today, The Buddy Group officially announced the evolution of DOTLOT- the first content company engineered for products that evolve.

I look forward to seeing my team thrive this week as they talk to current and future clients about the refined and innovative approach to educational and marketing content creation, distribution and measurement.

Spinning out DOTLOT allows the Buddy Group to stay focused on helping Brands “Be the Exception” while DOTLOT focuses on addressing the major challenges products face in today’s connected customer/ product relationship. Look for big announcements this week at CES and over the coming months.

If you are a product owner, manager or marketer, please visit http://www.dotlot.com and contact Jeff@dotlot.com for more details.

Excited to see this grow!

@mybuddypeted

Fine dining, with a side of tech

A study published in 2016 in the Journal of Consumer Marketing shows that we mere mortals are highly suggestible. The line between our appreciation of how food looks and enjoyment of how it tastes can become blurred. Researchers discovered that our enjoyment of indulgent foods increases significantly when we take a picture before eating it, and can even boost our experience of consuming “less pleasurable” (by which it means healthy) foods.

I’d suggest that you read this article you if you fancy your tech and a good meal.

https://www.cnet.com/news/chefs-special-fine-dining-with-a-side-of-tech/?ftag=CAD-03-10aaj8j

SpeedGolf in SoCal

About 7 years ago, I weighed about 270 lbs.

Today, I am closer to 200.

I attribute this loss to running. Running certainly helps to burn calories but for me it helps to clear my head and focus on food as fuel.

I have now done Ragnar relay 5 times and run several family fun runs with the kids.

Those who know me also know I love golf. Like business, I like the personal challenge golf presents.

Thanks to Garlin Smith , a friend from the media space, I tried Speed Golf a few weeks back.

I am hooked.

Your Speed Golf score is comprised of TIME + SCORE for 18 holes.

I will be running 18 holes once a week at the crack of dawn and welcome you to join me.

If you have any interest, please fill-out this form.

I will email out a schedule once I get a few folks together. Off to my home course Tuesday morning to try it out.

 

SPEEDGOLF VIDEO.JPGSPEEDGOLF.JPG

An entrepreneur’s biggest opportunity: stop and think about this, please

This is by far the most difficult post I have ever written for several reasons. First, it is the first time I am publicly writing (outside my personal network) about the loss of my father-in-law. Second, I write with humility that there is something wrong with me (and others like me) who think the future is only a product of how we handle today.

90 days ago my father-in-law was killed in a car accident on Ortega Highway, a poorly planned, dangerous and over-crowded road connecting South Orange County and Riverside county. Through this I have learned the definition of “tragic”, a word I had used flippantly until now.

Saying Mike was my father-in-law doesn’t really do our relationship justice, as he and I have known each other since I was 17. By all accounts, Mike was my Dad.

 

Mike provided guidance throughout his life with his actions. He was an entrepreneur from an early age and hustled his way through life by creating opportunities in the present and finding his way to provide for his family day to day.

Mike and I were (are) wired the same. We know the importance of planning ahead, but for some reason we value our own ability to put out the present fires over the ability to invest in those building blocks that lead to protection of the future; building blocks such as life insurance, succession planning, estate planning or long-term retirement goals.

Over the last several days I have spoken with several friends about this topic with the hopes of alerting them to the importance of stopping the grind for one moment and thinking about the future, about tomorrow.

“As Entrepreneurs we believe how well we do in the NOW determines how we will do in the FUTURE.” Thus, we fail to plan for the what-ifs and view that level of investment (time and money) as a luxury.

One friend agreed and added, “Its tough to worry about the future when the now includes rent, payroll, cash flow and taxes.”

Another, who interestingly is now advising and leading venture backed businesses added, “Entrepreneurs DO plan for the future but take irrational steps to get there”.

I tend to agree with the both of them. Somehow we rationalize a prioritization of just getting through the next 90 days over planning for the unknowns as it feels like something we can better control. But the reality is that we can control the unknown if we only stop to think about it.

And that is the point of this note….stop and think about it.

I am missing Mike a lot today. I miss my friend, father, and entrepreneurial kindred spirit. I learned a ton from Mike over the years and will do my best to continue his legacy for the next generation. It is his passion for life and giving back to others that fuels my newly found interest in planning for the future and becoming an advocate for entrepreneurs to stop and think about it.

Ironically, Dave Hanley, a high-school friend of mine (whom I have known since the same time as my father-in-law) just launched a new app today called Tomorrow, on the anniversary of my father-in-law’s untimely death. I know that if Mike had seen the app he would have signed up and sent Dave a personal note of thanks and congratulations. And I want Dave to know that had he used the app, it would have changed things greatly for his family today. I encourage all of you to stop, think about the future, and plan for whatever tomorrow brings.

Tomorrow Overview from Tomorrow on Vimeo.

Missing my favorite event of the year assembled by @dherman76 

As I sit here thinking about the week ahead, I find myself truly disappointed to not be joining my friends and colleagues at this year’s Silicon Alley Sports event. On one hand, I’m appreciative of the opportunity to be busy with amazing client growth plans. On the other, I am sorry that I won’t see Darren’s vision take form in what will no doubt be another great year. 

From performance to brand building and several tech offerings in between, Darren’s event is one of the best places to meet up with those who make moves in the media and connected marketing landscape. 

Those of you interested in attending next year, let me know via DM. It’s an invite only event but I will be happy to bring a plus one next year if the fit is right 😉

I’ll be looking for photos and recaps from those of you going. 
http://www.siliconalleysports.com/new-page-1/