Category: Business

Digital Signage Drives Internet of Things Growth | Information Management Online

The worldwide Internet of Things (IoT) market is expected to grow 19% this year, led by digital signage applications, according to a new forecast from International Data Corp. (IDC).
The firm’s second annual forecast focuses on the growing use of IoT in 11 industries, including consumer goods, retail, healthcare, government, manufacturing and transportation. The new forecast highlights worldwide spending across IoT use cases, including smart appliances, automated public transit, remote health monitoring, digital signage, connected vehicles and air traffic monitoring.
The IoT market in manufacturing operations will grow from $42.2 billion in 2013 to $98.8 billion in 2018, a five-year compound annual growth rate (CAGR) of 19%. Growth will be driven by ongoing efforts to increase efficiency and link “islands of automation.”
Digital signage use in retail outlets will grow from $6 billion in 2013 to $27.5 billion in 2018, a 36% five-year CAGR, as retailers continue to digitize the consumer experience. The hottest U.S. market in IoT is in connected vehicles, with 35% year-over-year growth anticipated in 2015.
IDC says a forecast update is planned for November 2015 and will evaluate additional vertical-specific use cases, including smart agriculture.

http://www.information-management.com/news/Internet-of-Things-Digital-Signage-IDG-Market-Growth-10026974-1.html

Behind Apple’s Move to Shelve TV Plans – WSJ

Investor Carl Icahn said he expects Apple Inc. to introduce an ultra-high-definition television in 2016. But after nearly a decade of research, Apple quietly shelved plans to make such a set more than a year ago, according to people familiar with the matter.

http://www.wsj.com/articles/behind-apples-move-to-shelve-tv-plans-1431992617

Please share this job description and help us grow our team! @thebuddygroup

Do you know someone who would be a great fit?

Please share this job description and help us grow our team!

The Account Director role is equal parts relationship management, business development and strategic oversight. Using strong communication skills and strategy experience, the Account Director will manage a book of business across multiple clients and act as the “voice of the client” while collaborating closely with internal Producers and Strategists. Utilizing a breadth of marketing and digital experience, the Account Director understands that “the important and difficult job is never to find the right answers, it is to find the right question” and you will use this understanding to uncover client challenges and needs for The Buddy Group to offer up solutions. If this should be you, your success will be defined by:

  1. Your ability to align The Buddy Group with clients as a strategic partner
  2. Your precision in identifying client challenges/needs
  3. Your efficiency in bringing together our cross-functional team to propose solutions – all resulting in business that provides return on investment for both The Buddy Group and ts clients.

Duties

  • Identify client challenges and needs (both known and unknown by client). Provide strategic insights to empower team to contribute to creation of solution proposals.
  • Create, present and deliver solution proposals. Write and execute statements of work.
  • Provide consistent and clear communication with both clients and Buddies regarding all aspects of the account, in particular the strategic needs of the client.
  • Consistently adhere to and enforce the department processes and standards.
  • Responsible for quarterly account reviews (profitability, compatibility, long-term goals).

Qualifications

  • Minimum 5+ years in brand or account management within a digital marketing environment.
  • Proven leader delivering strategic insights to drive digital marketing initiatives.
  • Expert in online terminology and technology as well as brand and product marketing
  • Strong client relationship skills and ability to accurately manage client expectations. This means taking a deep dive educationally about the client, their competition, and their industry, and translating that knowledge into actionable opportunities for The Buddy Group to grow the account financially.
  • Ability to establish priorities, work independently, and proceed with objectives with minimal supervision or guidance.
  • Highly organized and detail-oriented with an ability to manage multiple clients simultaneously.
  • Expert verbal and written communication skills.
  • Expert budget management, communication, and problem-solving skills.
  • Ability to clearly and enthusiastically present concepts to clients and stakeholders.
  • Willingness to pocket the expected and push the unexpected.

If this gets you excited about the future and how you can participate in our mutual success, please send your resume along with salary requirements.

http://www.thebuddygroup.com/careers/account-director 

Intel Champions Internet of Things at IDF Shenzen

While I wasn’t there myself, this post from Intel’s blog is a good recap.

The Year of the Goat, a symbol of good fortune, marks the celebration of global ecosystem collaboration to advance the Internet of Things. To encourage collaboration at an unprecedented level, Intel announced the opening of the first Intel IoT lab in China at IDF Shenzen, a major tradeshow this spring.

Senior Vice President and General Manager, Internet of Things Group Doug Davis spoke to attendees about how the Internet of Things will drive new business models, transform industries and ultimately improve people’s lives.

Doug Davis at IDF Shenzhen“As we think about the Internet of Things, the numbers associated with it are all huge,” Davis told the crowd. “Analysts believe that by the year 2020 there will be 50 billion devices connected to the Internet1. About 10 billion of those devices are PCs, tablets, phones, and servers. That means the other 40 billion are things. Those things will include all of the great ideas and mass innovations that are happening.”

Today, the installed base is estimated at about 15 billion devices, and 85 percent of things that have integrated computing are not connected to each other, or to the data center or cloud2. That means that the number of devices needing to connect to the Internet over the next five years is 35 billion.

Internet of Things Growth in China

“If you look at IoT growth rates worldwide, the rest of the world is growing at about a 10 percent compound annual growth rate, but China is expected to grow at a 20 percent compound annual growth rate,” Davis said.

“Some of the industries that are expected to make up that growth worldwide are transportation and automotive, smart homes and buildings, manufacturing, industrial, and energy.”

Intel IoT Lab Opening in China

Davis also announced that Intel and the Strategic Alliance of Smart Energy Industrial Technology Innovation (SASE) are investing in an Intel IoT lab focused on platform development for the energy sector. The lab will allow customers to connect to an infrastructure and conduct testing for implementation. Intel has several such labs already in operation worldwide and will open this latest Intel IoT lab in Beijing at the end of the month.

“Customers need to be able to quickly and efficiently deploy these kinds of solutions,” Davis said. “The Intel® IoT Gateway platform integrates the Wind River operating system, the intelligent platform, and the McAfee Whitelisting Technology to create a platform where customers can create their own applications stack to deploy out into the solutions they’re creating.”

“If we want to be able to support 50 billion devices, we need solutions that can scale rapidly,” Davis continued. “Intel has been involved in these kind of horizontal and standardized implementations in the past, going from PCs to servers to storage to networking. We’ve seen dramatic growth in those areas because of that level of standardization. That’s the kind of scale that we need to drive into the Internet of Things.”

Intel IoT at IDF Shenzhen

Watch IDF Shenzhen keynotes by Davis and other Intel executives.

1. Cisco Global Cloud Index: Forecast and Methodology, 2013–2018 (white paper).

2. IMS research

Intel Champions Internet of Things Collaborations at IDF Shenzhen

13 f^`°n awesome Internet of Things stats

CMO.COM posted a f^`°n awesome list of stats.

1. In 2008, there were already more “things” connected to the Internet than people. By 2020, the amount of Internet-connected things will reach 50 billion, with $19 trillion in profits and cost savings coming from IoT over the next decade.

2. Connected homes will be a huge part of the Internet of Things. By 2019, companies will ship 1.9 billion connected home devices, bringing in about $490 billion in revenue. Google and Samsung are already ahead of the pack. Google bought smart thermostat maker Nest Labs last year for $3.2 billion, and Samsung purchased connected home company SmartThings for $200 million.

3. Right now, most IoT smart devices aren’t in your home or phone; they are in factories, businesses and health care. By 2025, the total global worth of IoT technology could be as much as $6.2 trillion–most of that value coming from devices in health care ($2.5 trillion) and manufacturing ($2.3 trillion).

4. Only 0.06% of things that could be connected to the Internet currently are, which means 10 billion things out of the 1.5 trillion that exist globally are currently connected.

5. By 2020, it’s estimated that 90% of cars will be connected to the Internet as compared to 10% in 2012.

6. The connected kitchen will contribute at least 15% savings in the food and beverage industry by 2020.

7. By equipping street lights with sensors and connecting them to the network, cities can dim lights to save energy, only bringing them to full capacity when the sensors detect motion. This can reduce energy costs by 70% to 80%.

8. GE estimates that convergence of machines, data, and analytics will become a $200 billion global industry over the next three years.

9. More than two-thirds of consumers plan to buy connected technology for their homes by 2019, and nearly half say the same for wearable technology. Smart thermostats are expected to have 43% adoption in the next five years.

10. In 2008, Proteus Digital Health created a pill with a tiny sensor inside of it. The sensor transmits data about when a patient takes his medication and pairs with a wearable device to inform family members if it’s not taken at the right time.

11. A whopping 94% of all businesses have seen a return on their IoT investments.

12. Wearables will becomes a $6 billion market by 2016, with 171 million devices sold, up from $2 billion in 2011 and just 14 million devices sold.

13. Currently, 7% of consumers own a wearable IoT device, and 4% of consumers own an in-home IoT device.