Once again YouTube and the power of video demonstrated through numbers
Month: September 2014
Getting the CMO and CIO to work as partners
More and more, CMOs and CIOs are seeing that they are natural partners: CMOs have an unprecedented amount of customer data, from which they need to extract insights to increase revenue and profits. The CIO has the expertise in the development of IT architectures and the execution of large programs needed to create the company’s big data backbone and generate the necessary insights.
http://www.mckinsey.com/insights/business_technology/getting_the_cmo_and_cio_to_work_as_partners
Nod Bluetooth Ring – Control the World with One Finger | Paul Kaiser | LinkedIn
Nod is a plain black ring. It’s designed to be worn all day, but I’m not sure you would wear it all day. When wearing Nod, what most people won’t see is that the part on the inside of your hand doesn’t look like a ring at all, but rather a bumped-out flat surface. This is home to a touch panel as well as two tactile buttons, which give you some physical options in addition to the gesture-based controls.
Wells Fargo announced the 25 finalists
Congtats to the 25 finalists. https://plus.google.com/106856255762057471209/posts/CKdrnCqXcDm
New Approaches To Customer Data Can Improve The Effectiveness Of Marketing – Forbes
We are entering an era of marketing where effectiveness will depend on creating highly personalized experiences at every touch point. To do this, marketers must have both the processes and tools needed to operationalize coherent views of prospects and customers. The tools are becoming better every day but marketers are lagging in utilizing those capabilities..